DESTINY REBRAND 2023
OBJECTIVE
Rebrand, create a brand style guide, and update the Destiny.gg website. The goal of the rebrand is to update and expand the Destiny brand, leveraging the established audience and culture. With effective branding and marketing strategies, the rebrand intends to help grow the brand’s reach and make a meaningful impact in the political realm. By elevating the visual identity and messaging, and utilizing Steven’s unique strengths as a content creator, this rebrand seeks to position the Destiny brand for continued growth and success.
PRIMARY LOGO & BRANDMARKS
WEBSITE REBRAND